Property and people
Keep instructions, applicants and relationships in context.
Private pilot
The operating system for modern estate agencies.
Bring property, people, progression, communication and marketing together in one connected workspace built for modern estate agencies.
One connected platform
The work is connected. Your software should be too.
HouseCRM is designed around the operating rhythm of an estate agency—not a collection of isolated records.
Work and progression
Make the next action visible across sales and lettings.
Communication
Coordinate reviewed updates around one client narrative.
Marketing and distribution
Prepare approved property content from the same source record.
Sales and lettings
Keep momentum visible from instruction to completion.
Coordinate valuations, instructions, applicants, viewings, offers and progression without losing the decisions and communication around them.
HouseCRM supports reviewed workflows and professional judgement; it does not replace them.
Property and valuation intelligence
Evidence organised for better-informed decisions.
Bring property identity, comparable evidence, local context and the agent’s judgement into one reviewable workspace.
Better evidence. Better-informed decisions. Always reviewed by the agent.
Client experience
Clear communication without another disconnected thread.
Keep reviewed updates, appointments, feedback and secure documents close to the operational record.
Portal and communication capabilities are available within the private pilot and remain subject to enabled controls.
Marketing and social
Create from approved property truth.
Prepare property copy, branded creative and short-form content with assisted tools, then keep review, approval and release under agency control.
Connected-account and publishing availability varies within the private pilot. HouseCRM does not promise autonomous publication or acceptance by third-party platforms.
Website and portals
Prepare once. Release with control.
Coordinate approved property information, media and publication status from a shared operational record.
Website and portal connections are enabled selectively within the private pilot; universal live availability is not implied.
Intelligence and trust
Designed around organisation boundaries.
HouseCRM brings tenant, branch and role context into day-to-day workflows, with auditability around important actions.
This describes product architecture and operating controls—not an assertion of compliance certification, ISO accreditation or guaranteed security.
HouseCRM private pilot
See how one connected workspace could change the way your agency works.
Talk to us about your agency, your current systems and whether the HouseCRM private pilot is the right fit.